I don't care what people say on Social Media!!!!
Yes I understand the concept that some people don't have twitter and Facebook accounts and I get the fact that some people are just too busy to maintain some sort of social presence. That's totally awesome. This post isn't to market the idea of having one.... This post is to try and get people that don't need or want social media to understand that us plebs do have such accounts, and we communicate and express ourselves via these accounts all the time! Hashtag smileyface awesooommmmeeee!
What is social media? Do you know what it actually is? Ladies and gents.... why do you communicate with one another via social media? Why do you tell everyone that the coffee shop down the road is really terrible? or why do you compliment that really awesome hotel on their amazing service? What is this need to reach out? Why do we do it?
Well the answer is because our opinions matter! People actually care what we say. Well the ones that are engaged do...
So here's my theory... Jim, Thabo, Suzi, Mpho, Frikkie, who ever you are and who ever you think you are... you have an opinion. We are a generation of opinionated people! We think, feel and express what our emotions are. If we don't like something, by Moses and the great and almighty badger, we say it. "NO DUDE, I think that drink is really bad, Make it again"!!
When we feel and absorb things, we post... Why, because we want to be modern day Vasco Da Gamas'. We want to explore, discover and note what we do! We want to leave a mark somewhere, regardless of where it is, we need it.
Have you ever seen those old school tags under a bridge? "PIMP WAS HERE"... yes he was! how do you know? because he put that tag there!! Ever wonder why he did that? Rebellion? defacing of public property? maybe? I don't know.... but it has a dam story!
Now days, we post all over the internet because we think our opinion matters! AND... IT DAM WELL DOES!
My snoogs and droogs (try figure out the reference) we just want to leave our mark. And interestingly enough, Microsoft have said... YES!!! Do it, leave your mark... your opinion
matters.
All our complaints and well used cuss words can be watched and aggregated in a single system, where people...wait for it.... CAN RESPOND TO YOU!!! wow... hit me with a dead ferret and call me Susan, you mean to tell me that all the stuff I say on the net, people can see and they care. <P> Yes </P> (Figure that one out)
The aggregation and management of what we say and how we say it is important to business. Even the smallest, and most insignificant post can change the perception of a business!
Imagine Gordon Ramsey tweeted that "Restaurant A is really terrible".... would you go there? Circles of influence my friends. Its all important... My Facebook buddies that think because you have 10 contacts you are insignificant.. YOU ARE NOT!!! You are so important!
Check this out:
EVERYONE makes a difference!!
If you don't care what people say about your business on social media then maybe you should hop on your TRex and gallop off into the sun set... Because there are people out there that care and want to be cared about. If you don't want to do it then someone else will!
Business, what are you going to do about this? As they say in the movie Hackers (greatest movie of all time) "snoop onto them... as they snoop onto us"!! Be PROACTIVE RATHER THAN REACTIVE! understand your customers needs through Dynamics social engagement!
The end!
BOOM! and an ice cream cone!
PS heres a pic of a funny cat because social media is awesome!
